Independent reference · not a dealer Read the Naples Rolex Journal →

Sea-Dweller · Nickname guide

Rolex Double Red in Naples

The first Sea-Dweller — two lines of red dial text, the prized DRSD.

Illustration of a Rolex Sea-Dweller Double Red colourway

Reference

1665

Years

1967–1977

Also called

DRSD

Bezel / dial

Black, two lines of red text

The Double Red, explained.

The Rolex “Double Red” Sea-Dweller (DRSD), reference 1665, is the earliest Sea-Dweller, made from 1967 to about 1977. Its dial carries two lines of red text — “Sea-Dweller” and “Submariner 2000” — which Rolex later changed to white, giving the “Great White.”

Below: what makes the Double Red (1665) distinctive, what to verify before buying, and how it fits the Naples collector scene.

The 1665 introduced the Sea-Dweller's helium escape valve and deep-dive rating. For its first decade the dial printed two lines of red text, and collectors track four dial “Mark” variants by their typography. Around 1977 Rolex switched to all-white text — the Great White — making the red-text DRSD the scarcer, more sought version.

What to verify


Checking a Double Red before you buy.

  • Confirm both lines of red text are an original dial, classified by “Mark” variant.
  • Check the 1665 reference, the helium escape valve, and a no-Cyclops domed crystal.
  • Match tritium patina across dial and hands; watch for service-dial swaps.
  • Insist on provenance and specialist authentication — DRSDs are heavily faked.

In Naples


The Double Red around Naples.

The DRSD is a blue-chip vintage diver and a serious purchase that warrants specialist authentication before any money moves, wherever you buy. In Naples it is an estate-and-private-sale watch; never judge a Double Red on the dial photo alone.

We are an independent reference, not a dealer: we cannot sell you a Double Red or appraise one. What we can do is help you read the reference and know what separates a correct example from a cobbled-together one.

Double Red FAQ


The Double Red, answered.

What is a Double Red Sea-Dweller?

It is the reference 1665, the first Sea-Dweller (1967–1977), with two lines of red text on the dial. Later examples switched to white text, becoming the “Great White.”

Why is the DRSD collectible?

It is the original Sea-Dweller, made for about a decade with distinctive red text and several collectible dial “Mark” variants. Originals are scarce and historically important.

What is the difference between the Double Red and Great White?

Both are the reference 1665. The Double Red has two lines of red dial text; the later Great White has all-white text. The red version is generally the more sought.

Can I buy a Rolex Double Red in Naples?

Naples has an active Rolex market through retail, boutiques, and private sales — but Naples Rolex is an independent reference, not a dealer. We don't sell or broker watches. Use this guide to verify a Double Red before you buy, wherever you find it.