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Rolex Day-Date

The President — precious metal only, the day spelled in full, and the Stella dials of the 1970s.

Illustration of a Rolex Day-Date

Introduced

1956

Family

Day-Date

Current ref.

228238

Calibre

3255

A reference, decoded.

The Rolex Day-Date, introduced in 1956, was the first watch to show the day of the week spelled out in full alongside the date. Made only in gold or platinum and usually worn on the President bracelet, it earned the nickname “President.” The current 40 mm reference is the 228238.

The Day-Date is Rolex's flagship of prestige: never offered in steel, always in 18 ct gold or platinum, with the weekday written out in an arc above the dial. Its association with heads of state gave both the watch and its semi-circular three-link bracelet the “President” name.

The line is also a canvas for rare dials — lacquer “Stella” colours, hardstone, and gem settings — which drive an unusually wide value spread.

History


How the Day-Date evolved.

The President

The original 6511/6611 of 1956 introduced the spelled-out day. The 1803 and later 18038 (the first with a sapphire crystal and quickset day, 1977) cemented the format. The “President” nickname followed the bracelet and the watch's high-office associations.

Stella and the modern era

In the 1970s and 80s Rolex made vivid lacquer “Stella” dials in colours like turquoise and coral, now highly collectible. The modern 228238 (40 mm) and 128238 (36 mm) run calibre 3255.

Reference table


Key Day-Date references.

A selective map of the references collectors ask about most — not every variant, but the ones that anchor the line.

ReferenceYearsVariantNotes
18031959–197736 mmClassic vintage President, acrylic crystal
180381977–198836 mmFirst sapphire crystal, quickset day
1182382000s–201936 mmModern 36 mm, calibre 3155
2282382015–present40 mmCurrent Day-Date 40, calibre 3255
1282382019–present36 mmCurrent Day-Date 36
2282062015–presentPlatinumPlatinum Day-Date 40, ice-blue dials

Years are approximate production windows. Verify the reference and serial against the watch in hand before relying on any figure.

In Naples


The Day-Date around Naples.

Naples is a settled, well-travelled collector town, and the Day-Date fits a Gulf-coast life of flights, boats, and Fifth Avenue South dinners. We are a reference, not a dealer — this is context for buyers, not a storefront.

Collecting Rolex in Naples →

Day-Date FAQ


Day-Date, answered.

Why is the Day-Date called the President?

The nickname comes from its semi-circular three-link “President” bracelet and the watch's long association with heads of state. Rolex itself uses the President name for the bracelet.

Does the Day-Date come in steel?

No. The Day-Date has only ever been made in 18 ct gold or platinum — never steel. That exclusivity is central to its position as Rolex's prestige flagship.

What is a Stella dial?

Stella dials are vivid single-colour lacquer dials Rolex made for Day-Dates (and some Datejusts) mainly in the 1970s and 80s, in shades like turquoise, coral, and oxblood. Original examples are highly collectible.